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Case Study

Mondoux Dubai

Helping a growing restaurant group stay front of mind.

An eight-month PR retainer supporting Mondoux's existing locations while building awareness around new openings and strengthening its positions a family-friendly French-inspired restaurant.

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71.3M+ reach

$876K AD value

8 months

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The Challenge

Staying relevant while the brand keeps growing.

Mondoux was growing across Dubai, with existing locations to keep visible and new openings creating fresh opportunities to build awareness.

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The challenge was to maintain consistent visibility while strengthening Mondoux's position as a family-friendly, French-inspired restaurant brand.

The approach

Keep the brand moving, not just the headlines.

01 - Ongoing Media Relations

Keeping Mondoux in the conversation through relevant food, lifestyle and hospitality stories across the eight-month engagement.

02 - New Opening Support

Using new locations and launches as opportunities to introduce Mondoux to new audiences and create fresh reasons to talk about the brand.

03 - Brand Storytelling

Building a consistent story around Mondoux's food, family-friendly experience and French-inspired identity.

In the press

What the story looked like in the wild.

71.3M+ reach . $876K AD value . 8 months 

The takeaway

Staying front of mind takes more than one good story.

The strongest brands don't disappear between openings. Consistent PR keeps the conversation moving, gives people new reasons to pay attention and builds familiarity over time.

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